Doing our best work is hard to do. It requires so much from us, and there are so many things outside of our control. There will be ups and downs, and constant self doubt. One of my clients described a recent workday as “concentration and despair.”
So what will fuel us to keep going? What will get us to put our heads down and do our best work?
I want to submit to you this idea of “generous creativity”.
Generous creativity is the posture with which we show up to do our work. It’s about doing work for others and not just for ourselves.
Generous creativity is the way we get out of our own heads. We don’t worry whether or not we can or should doing it. We do it because we must.
There’s always a place for generous creativity because there is a dearth of this kind of work in the world. The road to our best work is a long journey requiring us to be courageous, vulnerable, and committed.
It’s about making a contribution that changes someone for the better. It’s about the greater story, a vision that marshals our passions and skills to fulfill it.
The work doesn’t get easier, but we can short circuit the critic in our head because we know there are people who need what we are making.
And the best work we make is in fact art, if it comes from generosity and with the intent to create a connection and change someone for the better.